Wh.
At.
The.
Fu.
Ck.
I can find no other words than Hibbidy-Wah?! and even that’s not enough.

I might start crying.
The only possibly insight I’ve found in regard to this atrocity is another ad:

It's still not adding up.
Is it that the little girl on the store display is sad because she has a diaper rash, or her dad’s hands are rough from work, or–
hmmph…
I don’t even want to go down that rabbit hole–
hmmph…
I wish I didn’t use any of those words above, like go down or hole—
grrrrr…
Why does lube have to carry such a negative connotation?!
Aaaaaargh!!!